About Us
Pilatay® is a Pilates lifestyle brand and community, dedicated to celebrating and spreading the magic of the Pilates system.
Pilatay®, founded by Miami-based Pilates teacher and lover Tracy Belcher, includes a Pilates center and studio, an online shop, and an online community of Pilates teachers and lovers.
Founded in 2013, Pilatay® is dedicated to spreading awareness of the Pilates system.
In addition to offering virtual and in-person Pilates classes, Pilatay® offers a variety of educational community programs for Pilates teachers and lovers of all levels.
The Pilatay® brand has grown to include an online shop with niche, Pilates-inspired merchandise like the “Return to Life” studio welcome mat, holiday cards for Pilates teachers, a selection of Pilates shirts and tanks, and more.
Pilatay’s® online programming has included: “The Greatest Myths in Pilates History, Debunked,” Strack’s Facts: Pilates History Uncovered, and Pop-up Pilates Trivia on Instagram Live.
The online blog has resources for Pilates teachers and enthusiasts, alike.
Teachers will find downloadable worksheets (calculating a job’s true value), and free, Pilates-inspired e-cards. The Spring Cleaning series shares expert tips for cleaning and maintaining Pilates apparatuses.
Blog posts include everything from “Cues to Use” to “Why Does Pilates Make You Shake?”
Pilatay - The Studio
In 2022, Pilatay opens a new and expanded Miami, FL-based headquarters that features a fully-equipped classical Pilates studio.
In addition to offering private Pilates lessons to the Miami community, local teachers and students can reserve studio time and equipment for self-practice, photo and video shoots, or virtual workouts.
Pilates teachers can reserve studio time to teach private clients with full autonomy, at an affordable rate.
History
Pilatay® was created in 2013 by Tracy Belcher. Tracy is a classical Pilates instructor, Franklin Method teacher and former marketing and communications professional.
She became curious about the classical Pilates system after becoming certified to teach under a contemporary program that focused on corrective exercise.
She had heard about “classical Pilates,” or the original system taught by Joseph Pilates, but was turned off by the perception of elitism and exclusivity that surrounded the practice. She had also heard, in her contemporary circles, that classical Pilates was outdated and even dangerous.
She decided to find out for herself and pursued a classical teaching certification.
The positive changes that the authentic Pilates system had on her mind and body were immense, and she made it her mission to change the perception of classical Pilates so that more people could experience the life-changing benefits. Pilatay was born.
Connect
The Pilatay community interacts primarily on Instagram, so make sure you follow here.
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“Physical fitness is the first requisite of happiness. Our interpretation of physical fitness is the attainment and maintenance of a uniformly developed body with a sound mind fully capable of naturally, easily, and satisfactorily performing our many and varied daily tasks with spontaneous zest and pleasure.”
— Joseph Pilates